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Julie Williams - "I want to communicate with you, I want to communicate with you and your friend, your friend wants to communicate with me and your friends friend ... but at the same time neither of us want to download tools to build our ideal environment to communicate. Get the picture. We all have a common need to communicate, in one place and share knowledge but how is this possible!
Simple, take the component parts of the right products/tools namely "Social Media" and co-create a faster more powerful intelligent way to reach a relevant wider audience. Now I can cast my net as far and as wide as I want and create my ideal environment and share my likes with friends and with people who I never knew existed anywhere in the world ...
Social Media allows me to do all this in the comfort of my home through effortless intelligent searching, keword tagging, messaging and embedding relevant images/videos on the web (some static, some real-time), all in one virtual place by category/genre.
WOW, no longer is information just thrown at me anymore, nor do I have to dig deep to find it
The reality is I can create what I want to see and listen to, when and how is no longer a problem because Social Media does all the hard-work I can now sit in the passenger seat and checkout my dashboard.
Social Media is the next generation in smarter collaboration, its evolving right now. Together we can help build our ideal environment ...
" (link to entry) 
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