MyLikes in the Press
September 13th, 2011 | Adweek
As a company, Twitter has yet to turn a profit, but thanks to a proliferation of third-party services offering cash for sponsored tweets ... Word of mouth is officially a tangible currency.
July 14th, 2011 | Clickz
It isn't just about using celebrity influence to push products. It's about using the influence of all social media users to increase the authenticity and perceived value of brands.
February 28th, 2011 | Techcrunch
Today, the company is also launching a mobile app on both iPhone and Android, which allows users to endorse products by uploading and sharing photos or by checking into a business location.
February 28th, 2011 | Vator
the process of getting influencers to talk about their product is ... streamlined process which involves creating a campaign and .., leaving an influencer free to post on a brand or product at his/her leisure while earning money
March 4th, 2011 | Strategy Eye
MyLikes - This social network advertising startup began life with angel funding from various Google-related executives and investors. In its latest funding round it has added Gmail creator Paul Buchheit to its board.
March 2nd, 2011 | Wall Street Journal
The company enables publishers to make money by writing endorsements in their own voice and distributing them on Twitter or their own websites.The company says making $20,000 in one month is possible for someone with a heavy Twitter following.
March 1st, 2011 | All Things Digital
MyLikes has landed on the combination of brand advertising with cost-per-click payments. Reddy calls Twitter a television replacement, and her clients include familiar TV advertisers like Coca-Cola, Universal Pictures, Axe Hair and Microsoft.
February 28th, 2011 | Venture Beat
MyLikes, an advertising platform based on spreading personal product endorsements through social networks, announced today that it raised a $5.55 million round led by Khosla Ventures.
February 23rd, 2011 | Wall Street Journal
MyLikes, which pays celebrities and online "influencers" to post messages to Twitter and Facebook on behalf of advertisers, is running a campaign for Gilt. Starting Friday and lasting through the awards on Sunday, celebrities and influential bloggers will post fashion-related messages.
February 25rd, 2011 | Clickz
Luxury fashion brand Gilt Groupe has brought aboard reality TV stars Khloe and Kourtney Kardashian for an Academy Awards marketing stunt on Twitter.
February 14th, 2011 | Clickz
What's more, 1-800-Flowers.com has partnered with ad platform MyLikes to promote its flowers through tweets from celebrities like Khloe Kardashian, Kourtney Kardashian, and Snoop Dogg.
November 18, 2010 | GigaOm
A person’s Facebook news feed or Twitter stream is increasingly becoming the place to go for people to tap into the web. Users discover interesting news articles, get recommendations for movies and browse funny videos via their social streams.
April 26th, 2010 | TechCrunch
MyLikes, a social marketing network that already matches influential bloggers and Twitterers with advertisers, is now moving to YouTube.
As more and more people spend time in social media, marketers will gravitate there.
April 13th, 2010 | TechCrunch
Only ex-Googlers needed to apply to invest in MyLikes, a social marketing ad network which just raised a $630,000 seed round. The company
took money only from 11 other ex-Googlers
January 6th, 2010 | GigaOm
Instead of an algorithmically matched text ad appearing next to a blog post about the same topic, readers see an on-topic product
recommendation by a writer they trust.
November 11th, 2009 | New York Times
The company encourages bloggers and Twitter users to specify their tastes in restaurants, movies, books and other products, and then to
publish those recommendations to their blogs and social network pages.
January 6th, 2010 | VentureBeat
The offering is designed to let publishers pick and choose their ads based on what they think their readers will respond to. The idea is
to make advertising and marketing a more personal, conversational medium
January 12th, 2010 | San Francisco Chronicle
The voice of the influencers is what's important. Twitter influencers avoid alienating their audiences by being selective of sponsors and
by writing their own ad copy
April 13th, 2010 | LA Times
Twitter users who have developed a loyal following in niches such as travel, beauty or comedy to earn some extra cash by promoting
products they have used and enjoy
April 13th, 2010 | LA Times
MyLikes has gotten his site noticed and increased sales 20% over the last several weeks.
April 13th, 2010 | BNN
Interview with founder, Bindu Reddy about MyLikes and social media advertising. Advertising is most engaging when it is in the voice of
the influencer.
January 6th, 2010 | ReadWriteWeb
MyLikes members could chose to endorse them from a long list of companies. From there the endorser creates a short line of text about why
they like a particular company
April 13th, 2010 | Louis Gray
I am a big fan of relevancy, and leveraging one's social graph to discover what people are not just liking, but recommending, and actually
buying
January 6th, 2010 | KillerStartups
The premise is actually quite interesting. It could make for some highly interesting partnerships, and as a way of reaching out to
consumers it has a human/personalized touch that many are going to find a defining factor.
January 15th, 2010 | Stephen Pickering
In short Mylikes, enables people to leverage their own interests, which energizes their social media presence, encouraging them to be more
active. And active in a way that provides more value to the network
January 7th, 2010 | Tech Wag
Using Mylikes to not only make a little cash, but showing off that you can be an influencer in the technology community might not hurt
your blogging career.
March 3rd, 2009 | Mashable
The site will grow via word of mouth, and the focus will remain on sharing likes with real friends.
January 7th, 2010 | Regular Geek
Overall, there is a very nice set of functionality that could make MyLikes a winner. If the sponsored items pay more than your typical
AdSense advertisement.
